Italian football!

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About time they started handing out proper sanctions for this.
They’ll never touch PSG or City, the UAE princes all know where the bribes are hidden for Qatar 2022 and UEFA is shit their pants scared of that shit show coming to light and landing many of them in jail. But they’ll get all blowhard tough with the Chinese, etc. Fucking frauds.
 
Milan is officially under control of the Elliot investment group, America's 7th biggest hedge fund. Their goal is to build a stable and strong Milan that they can sell on for a profit.

They have already transferred 50 million Euro to Milan as starting capital to stabilize the economy and to try and convince UEFA to allow them back into the Europa League
 
Fogueres can I ask is the Coppa Italia held in high regard or is it like the F.A Cup in Britain an inconvenience?
Excuse me, I missed your post. The Italian cup has lost some of its importance. According to many he has a problem. In the phase in which the most important teams enter, they play at home. Novara played at San Siro against Milan, the same stadium against Pordenone against Inter Milan. You should widen the base of the teams beyond the C series. The Italian teams are strange: Napoli has snubbed the Europa League, why?

I thought that in England the national cups were very important.
 
Excuse me, I missed your post. The Italian cup has lost some of its importance. According to many he has a problem. In the phase in which the most important teams enter, they play at home. Novara played at San Siro against Milan, the same stadium against Pordenone against Inter Milan. You should widen the base of the teams beyond the C series. The Italian teams are strange: Napoli has snubbed the Europa League, why?

I thought that in England the national cups were very important.
They are only regarded important once you reach the final! The fans appreciate a cup run but the so called bigger clubs field under strength sides in the early round especially the lesser of the two cups the league cup! Tottenham have been guilty of this also and they really should be making an effort in every competition as should the other clubs but the holy grail of champions league football is the golden ticket which is a shame but that’s modern football.
 
They are only regarded important once you reach the final! The fans appreciate a cup run but the so called bigger clubs field under strength sides in the early round especially the lesser of the two cups the league cup! Tottenham have been guilty of this also and they really should be making an effort in every competition as should the other clubs but the holy grail of champions league football is the golden ticket which is a shame but that’s modern football.

I was very angry when Juventus of Conte in EL made turnover to make the record of points in the league (103 points but a useless record). He was eliminated from Benfica in the semifinals and missed the final against Juventus Stadium against Sevilla.
 
CR7 alla Juve? L’investimento si autoripagherà grazie alle sole magliette

According to Il Sole 24 hours (authoritative finance newspaper) if 10% of Juventus fans (12 million in Italy) buy the jersey at an average price of 104 (the official match price is 144 € so it is a downward estimate) it will cover the purchase with the only sale of sweaters: 1.2 million X 104 € = over 120 million €.
Shirt sales covering the cost of a player is an absolute myth. No club has ever directly recouped a player’s transfer fee through shirt sales. Adidas, Nike, Puma and other kit suppliers get 85-90% of shirt sale revenue and this is the industry standard.
While there are some exceptions – a club such as Bayern Munich, which is part owned by Adidas, may be given a slightly more favourable revenue share, and generally, once a certain (very large) number of shirts are sold, the revenue split on additional sales will skew more favourably to the club – these are the exceptions to the general rule.

As an example, Manchester United have a 10-year kit deal with Adidas worth £750m. This is one of the largest kit deals in football and easily the largest in the Premier League. However, the primary reason Adidas is paying Manchester United £75m per year is not simply to have a tiny logo emblazoned on United’s kit and use the club for marketing purposes. Of course, being associated with one of the few truly global clubs in football helps them capture market share in emerging markets and further solidify its presence in existing markets. But for the supplier, kit deals are licensing deals, and that’s where the real value lies to Adidas.

Football clubs are, by nature, football clubs. They’re meant to do football things. They don’t have the infrastructure required to manufacture and distribute millions of kits. Many can’t even handle running online shops, the logistics of which they outsource to third parties.

For any cynical readers of these who may not be so inclined to take this as the reality – after all, it is a popular myth – just look at how United and Adidas announced the deal in July 2014, where the partnership is described, quite clearly, as a licensing package. In fact, Adidas CEO Herbert Hainer triumphed the deal as a “collaboration [that] marks a milestone for us when it comes to merchandising potential. We expect total sales to reach £1.5bn during the duration of our partnership.”

Despite the nonsense you may have heard about Zlatan Ibrahimovic shirt sales generating £50m for Manchester United, which would far exceed his wages, it’s simply not true. In fact, United don’t even automatically receive the 10-15% industry-standard royalty payment, no doubt because the up-front £75m annual payment is so large. United’s royalty payment only kicks in once a certain number of shirts are sold.

Just under three million Manchester United shirts were sold last season. As a case in point, let’s assume that Ibrahimovic helps sell an additional 300,000 shirts. A 10% increase is a very optimistic projection, especially considering Ibrahimovic is a Nike athlete and won’t be engaging in any Adidas promotional activities on his own. His image rights deal with United will almost certainly allow the club to feature him in Adidas promotional activities, as long as he appears with at least two other United players and the activity does not imply that Ibrahimovic is giving a personal endorsement to Adidas.

Additionally, while many United fans may choose to buy an Ibrahmovic shirt, over, say, a Chris Smalling shirt, a lot of those fans were already going to buy a shirt in the first place.

Let’s also assume that United’s royalty kicks in after three million shirts are sold, and the club receive a 15% royalty on each subsequent shirt sold. Assuming a price of £70 per shirt, that’s an additional £21m in gross sales from 300,000 shirts. Manchester United’s cut of that would be just over £3m. Now, £3m is not an insignificant amount, but it offsets less than 20% of what Ibrahimovic will likely cost the club this season (wages, agent fee, signing bonus, image rights deal).

So, at best, United are likely to see around £3m in additional revenue. While certainly not a paltry sum, it doesn’t come close to covering his costs, let alone help United earn an additional £50m. Put simply, there’s a reason why Adidas has earned more in the last six months than Manchester United, one of the highest-earning football clubs in the world, has earned in its 138-year existence.
 
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Shirt sales covering the cost of a player is an absolute myth. No club has ever directly recouped a player’s transfer fee through shirt sales. Adidas, Nike, Puma and other kit suppliers get 85-90% of shirt sale revenue and this is the industry standard.
While there are some exceptions – a club such as Bayern Munich, which is part owned by Adidas, may be given a slightly more favourable revenue share, and generally, once a certain (very large) number of shirts are sold, the revenue split on additional sales will skew more favourably to the club – these are the exceptions to the general rule.

As an example, Manchester United have a 10-year kit deal with Adidas worth £750m. This is one of the largest kit deals in football and easily the largest in the Premier League. However, the primary reason Adidas is paying Manchester United £75m per year is not simply to have a tiny logo emblazoned on United’s kit and use the club for marketing purposes. Of course, being associated with one of the few truly global clubs in football helps them capture market share in emerging markets and further solidify its presence in existing markets. But for the supplier, kit deals are licensing deals, and that’s where the real value lies to Adidas.

Football clubs are, by nature, football clubs. They’re meant to do football things. They don’t have the infrastructure required to manufacture and distribute millions of kits. Many can’t even handle running online shops, the logistics of which they outsource to third parties.

For any cynical readers of these who may not be so inclined to take this as the reality – after all, it is a popular myth – just look at how United and Adidas announced the deal in July 2014, where the partnership is described, quite clearly, as a licensing package. In fact, Adidas CEO Herbert Hainer triumphed the deal as a “collaboration [that] marks a milestone for us when it comes to merchandising potential. We expect total sales to reach £1.5bn during the duration of our partnership.”

Despite the nonsense you may have heard about Zlatan Ibrahimovic shirt sales generating £50m for Manchester United, which would far exceed his wages, it’s simply not true. In fact, United don’t even automatically receive the 10-15% industry-standard royalty payment, no doubt because the up-front £75m annual payment is so large. United’s royalty payment only kicks in once a certain number of shirts are sold.

Just under three million Manchester United shirts were sold last season. As a case in point, let’s assume that Ibrahimovic helps sell an additional 300,000 shirts. A 10% increase is a very optimistic projection, especially considering Ibrahimovic is a Nike athlete and won’t be engaging in any Adidas promotional activities on his own. His image rights deal with United will almost certainly allow the club to feature him in Adidas promotional activities, as long as he appears with at least two other United players and the activity does not imply that Ibrahimovic is giving a personal endorsement to Adidas.

Additionally, while many United fans may choose to buy an Ibrahmovic shirt, over, say, a Chris Smalling shirt, a lot of those fans were already going to buy a shirt in the first place.

Let’s also assume that United’s royalty kicks in after three million shirts are sold, and the club receive a 15% royalty on each subsequent shirt sold. Assuming a price of £70 per shirt, that’s an additional £21m in gross sales from 300,000 shirts. Manchester United’s cut of that would be just over £3m. Now, £3m is not an insignificant amount, but it offsets less than 20% of what Ibrahimovic will likely cost the club this season (wages, agent fee, signing bonus, image rights deal).

So, at best, United are likely to see around £3m in additional revenue. While certainly not a paltry sum, it doesn’t come close to covering his costs, let alone help United earn an additional £50m. Put simply, there’s a reason why Adidas has earned more in the last six months than Manchester United, one of the highest-earning football clubs in the world, has earned in its 138-year existence.


You have done a very detailed analysis. That I know Juventus has made an agreement with Adidas to manage merchandising directly. The profit is therefore greater than 10-12% of royalties.

Sponsor, come funziona l'accordo Juventus Adidas
 
Shirt sales covering the cost of a player is an absolute myth. No club has ever directly recouped a player’s transfer fee through shirt sales. Adidas, Nike, Puma and other kit suppliers get 85-90% of shirt sale revenue and this is the industry standard.
While there are some exceptions – a club such as Bayern Munich, which is part owned by Adidas, may be given a slightly more favourable revenue share, and generally, once a certain (very large) number of shirts are sold, the revenue split on additional sales will skew more favourably to the club – these are the exceptions to the general rule.

As an example, Manchester United have a 10-year kit deal with Adidas worth £750m. This is one of the largest kit deals in football and easily the largest in the Premier League. However, the primary reason Adidas is paying Manchester United £75m per year is not simply to have a tiny logo emblazoned on United’s kit and use the club for marketing purposes. Of course, being associated with one of the few truly global clubs in football helps them capture market share in emerging markets and further solidify its presence in existing markets. But for the supplier, kit deals are licensing deals, and that’s where the real value lies to Adidas.

Football clubs are, by nature, football clubs. They’re meant to do football things. They don’t have the infrastructure required to manufacture and distribute millions of kits. Many can’t even handle running online shops, the logistics of which they outsource to third parties.

For any cynical readers of these who may not be so inclined to take this as the reality – after all, it is a popular myth – just look at how United and Adidas announced the deal in July 2014, where the partnership is described, quite clearly, as a licensing package. In fact, Adidas CEO Herbert Hainer triumphed the deal as a “collaboration [that] marks a milestone for us when it comes to merchandising potential. We expect total sales to reach £1.5bn during the duration of our partnership.”

Despite the nonsense you may have heard about Zlatan Ibrahimovic shirt sales generating £50m for Manchester United, which would far exceed his wages, it’s simply not true. In fact, United don’t even automatically receive the 10-15% industry-standard royalty payment, no doubt because the up-front £75m annual payment is so large. United’s royalty payment only kicks in once a certain number of shirts are sold.

Just under three million Manchester United shirts were sold last season. As a case in point, let’s assume that Ibrahimovic helps sell an additional 300,000 shirts. A 10% increase is a very optimistic projection, especially considering Ibrahimovic is a Nike athlete and won’t be engaging in any Adidas promotional activities on his own. His image rights deal with United will almost certainly allow the club to feature him in Adidas promotional activities, as long as he appears with at least two other United players and the activity does not imply that Ibrahimovic is giving a personal endorsement to Adidas.

Additionally, while many United fans may choose to buy an Ibrahmovic shirt, over, say, a Chris Smalling shirt, a lot of those fans were already going to buy a shirt in the first place.

Let’s also assume that United’s royalty kicks in after three million shirts are sold, and the club receive a 15% royalty on each subsequent shirt sold. Assuming a price of £70 per shirt, that’s an additional £21m in gross sales from 300,000 shirts. Manchester United’s cut of that would be just over £3m. Now, £3m is not an insignificant amount, but it offsets less than 20% of what Ibrahimovic will likely cost the club this season (wages, agent fee, signing bonus, image rights deal).

So, at best, United are likely to see around £3m in additional revenue. While certainly not a paltry sum, it doesn’t come close to covering his costs, let alone help United earn an additional £50m. Put simply, there’s a reason why Adidas has earned more in the last six months than Manchester United, one of the highest-earning football clubs in the world, has earned in its 138-year existence.
A side note but was there not an naming issue a few years ago involving certain players and their names on the back of shirts Beckham,Ronaldo were two I seem to remember that (A) you only got them printed and available through Man.U (B) it’s was part of their deal/contract! but how United or the player could legislate that I’m not sure?
 
A side note but was there not an naming issue a few years ago involving certain players and their names on the back of shirts Beckham,Ronaldo were two I seem to remember that (A) you only got them printed and available through Man.U (B) it’s was part of their deal/contract! but how United or the player could legislate that I’m not sure?
Don't know mate sorry.
 
The most beautiful games of Juventus from 2011 to 2018. In these there is the only elimination of Real Madrid in CL of the last 4 years (2015). In 2011, 7 was Simone Pepe.


 
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