Oh I think he does. If we win the PL it essentially means the clubs value would surge a decent amount.... But is he hell bent on winning it that he's willing to financially put his balls on the line to try and get us seriously competing with the big boys?!?
Absolutely not.
He wants all the big rewards but without putting in the necessary risks to drastically increase your chances of getting there.
Pretty much..... He's seen us get close TWICE under his stewardship so believes it can be done; thus he's not gonna suddenly get in a cheque-book battle with clubs with bigger chequebooks.
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