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Competition World Cup 2026

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Jenderbazzfass said:
Some numbers on FIFA World Cup 2026 ticket fiasco:

▫️first year FIFA fully controlled ticket sales

▫️ticket prices are 2x Qatar 2022 and 4x USA 1994 (adj. for inflation)

▫️cheapest group stage is $200 and cheapest final is $2,030

▫️FIFA official ticketing site does dynamic pricing (95 of 104 matches saw price hikes; average hike of 35%) and also takes a 15% cut on resales (from the buyer and the seller)

▫️plans to make $3B from tickets in 2026 vs. $1B in Qatar 2022

▫️$3B on tickets equal to Qatar 2022’s revenue from broadcast rights (these rights are the tournament’s cash cow; $4B expected in 2026)

▫️ from 2022 to 2026, projected ticket revenue is up 3x while broadcast rights only up 1.3x

▫️total revenue for World Cup 2026 projected at $11B vs. $8B for Qatar 2022

▫️ticket-revenue maxxxing plan also benefits from FIFA expanding to 48 teams and 104 matches (Qatar had 32 teams and 64 matches)

In the past, FIFA was fine to underprice ticketing because it only contributed 10-15% of total revenue (rest was broadcast, marketing and licensing).

In 2026, clearly wanted to milk the juicy North American live events market (see: Knicks vs. Spurs Game 3) and ticketing is projected to make up 27% of total revenue (with 75% of 104 games in US).

FIFA says its approach is to fight bots and scalpers. The website is opaque, glitchy AF and sucks, though.

Great strategy to annoy fans. Meanwhile, NY/NJ hit FIFA with subpoena to reveal mechanics behind its ticketing process.

Ton of group stage games with unsold inventory. Unless FIFA wants empty swathes of seats in stadium, forced to dump tix on SeatGeek or StubHub (both deny having a direct relationship with FIFA).

Resale market prices tanking, which is pissing off fans that paid full upfront (a lot already decided not to go due to initial sticker shock and FIFA creating artificial scarcity months ago).

Most expensive team to follow is Brazil: estimated $3,800 to see all 3 group stage games (followed by Portugal, Scotland, USA and Argentina).

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View: https://x.com/TrungTPhan/status/2063995287908278563?s=20
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more expensive for a worse product -

Most Americans I know - and I know a lot - have told me the world cup fever is meh over there.

Those old enough to remember said 94 was much more exciting despite 'soccer' being less big there
 
Jenderbazzfass said:
I am sure the waiting staff who are paid nearly nothing will appreciate his stinginess. 🏴󠁧󠁢󠁳󠁣󠁴󠁿
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Surely that’s a problem caused by the stinginess of the owners???

Never got tipping except in exceptional circumstances where the waiter goes above and beyond!

Same as taxi 🧑‍⚕️ drivers/tradesmen etc

You negotiate a price and stick to it!
 
dudu said:
more expensive for a worse product -

Most Americans I know - and I know a lot - have told me the world cup fever is meh over there.

Those old enough to remember said 94 was much more exciting despite 'soccer' being less big there
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I am not sure how an average person could get excited about this.

The average Americans is wealthier than the average person in almost any other country, yet the commentary always centers on the ticket prices being unaffordable for average people.

I continue to see comments in replies that it would cost thousands for a family to see a single game even if they did not need to travel by air or find hotel accommodation, and that most people see it as something they cannot afford.

FIFA has killed the golden goose it seems
 
Jenderbazzfass said:
I am not sure how an average person could get excited about this.

The average Americans is wealthier than the average person in almost any other country, yet the commentary always centers on the ticket prices being unaffordable for average people.

I continue to see comments in replies that it would cost thousands for a family to see a single game even if they did not need to travel by air or find hotel accommodation, and that most people see it as something they cannot afford.

FIFA has killed the golden goose it seems
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The format, the qualification, the values behind it - it's just another cash cow in an industry bloated with money and a reflection of everything wrong with society.

Maybe it's because I'm older but I remember being a kid and the int competitions being just incredible - football in the park with mates every day, playing out the games - even 94 when England weren't in it we were engrossed. Not seeing the same vibe for kids nowadays.

I guess with streaming services, internet etc - there is plenty to keep people entertained now.
 
dudu said:
Maybe it's because I'm older but I remember being a kid and the int competitions being just incredible - football in the park with mates every day, playing out the games - even 94 when England weren't in it we were engrossed. Not seeing the same vibe for kids nowadays.

I guess with streaming services, internet etc - there is plenty to keep people entertained now.
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It's true that there are more distractions these days, but FIFA and the United States absolutely could have ensured something glossy and exciting and colorful which would have captured the attention and hearts of a new generation of fans the world over.

Under the toxic leadership of both sides of that equation, they are instead just glumly carrying on with the current state of the business: cynically mining the wallets of adults with fond memories of tournaments past, with utter disregard to the sapping of any fond memories to carry the value of the brand into the future.

They will reap the whirlwind.
 
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