Got a reply back from the fan forum representative. Actually quite a decent email but it doesn't seem anything is imminent. Most relevant parts in bold:
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Thank you for your email & reaching out.
I’m sorry to hear the difficulties getting tickets over the last 2 seasons - unfortunately you are not alone and the lack of tickets is undoubtedly one of the biggest complaints that us members report (together with ticket prices).
For that reason, the ticketing process is the thing I have been working the most on with trying to improve both the availability & process on the exchange. Together with trying to give us members a legitimate way to resell/share tickets when matches are rescheduled etc.
We are in ongoing discussions with the club about concessions on the exchange for the very reason you said (it’s absurd and unfair that children should have to be paying adult prices especially if the season ticket listed was by a concession!). Unfortunately at present they have not budged but I assure the discussions continue. The clubs’ stance is that they have to pay the season ticket holder out a full price refund when their ticket sells and regarding safeguarding about selling single tickets to juniors. We have pushed back & continue to do so with various solutions suggested.
One point just to clarify is regarding the concession availability in the members’ sale. Unlike season tickets, there is no cap on concessions in the members’ sale - but they are only available in the concession stands.
I will definitely take this forward again to the club as planned at our next ticketing discussion in November & push again for the availability of concessions on the exchange. As you rightly mentioned, our juniors are our fans of tomorrow.
Thanks again for reaching out.
Best wishes
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The defence from the club that they have to pay the season ticket holder a full price refund is obviously silly, in the sense that they're paying back with money the season ticket holder has given them in the first place. What they mean is that they don't get as much money from concessions, and like Mr Crab from Spongebob, they really like money.
Still, at least it is an issue that is getting some attention.