No not necessarily we've hired the most successful manager in football, we've been in a CL final and he wants to take us back there again. If we are there competing for trophies, winning trophies for the most part players ambitions will fulfilled.Shouldn't any up and coming player have the ambition to one day play for Barca or Madrid?
I would really question a player wanting to sign for us if his ambition had always been to play for Rochdale....
