Well time to open up this thread again
Us and Liverpool were at the same stage in 2017/18 , then they invested and we didn't.
Liverpool lost a Champions league final , what's their reaction? fix the squad and then go on to win the two big trophies.
We've lost a champions league final , what's our reaction? By players in positions that aren't really what we needed (so much) and sack our Best manager because that's cheaper than the painful rebuild.
When the club needed to push on , ENIC weren't willing to splash the cash. So many mistakes over the past few years. Staying content with a squad and then being surprised when everyone starts to decline.
Liverpool winning the title might've been a wake up call for a few people that what's going on isn't acceptable.