I'm too lazy to go back and quote every post so here we go.
A London NFL team will bring in more revenue than any Premier League team, but especially Tottenham.
This is unlikely, in fact Tottenham is likely to generate more money than any potential London NFL franchise, especially in the first 10 years a team would be in London establishing a true local fan base and not just "NFL fans" of other teams. Fell free to read more
here and
here. For Spurs financial data,
here.
The average NFL team made £355m in 2018. It's important to break that revenue down, however. About £216m of that is shared revenue (mostly TV money). The remaining income will be from "local" sources, which is a nice way of saying team controlled revenue. Given the assumed local (European) fanbase is around 6m in 2020 (
source), and assuming they all instantly become London fans overnight, they are very comparable to the Philadelphia Eagles (
metro area 6.1m), who made £378m last year.
Spurs in 2017/18 made £381m. Spurs are projected to make £450-500m in the new stadium.
Also, FYI, the cost of including the retractable pitch was likely somewhere in the
£50-100m range, with the NFL chipping in £10m . It seems worth the investment given the NFL contract alone will likely bring in £40m (we made £4m this past week) , not to mention all the other events the club can host since we aren't destroying the pitch to host them.
ENIC will be getting an expansion NFL team or own an NFL team.
This is EXTREMELY unlikely, for a couple reasons.
1) The average NFL team is valued at £2.35b, but to actually purchase an existing or expansion team, it will likely cost £3b+ (that's 100 Sissokos!). ENIC is not paying that kind of money for an NFL team. And even if they would/could...
2) The NFL is not going to expand to bring in a London franchise. The NFL conference alignment and parity is heavily dependent on a certain number of franchises. It is much more likely the NFL simply relocates an existing team (my bet is on the Chargers, who are failing spectacularly in Los Angeles), and any owner that is looking to relocate to London will not be looking to sell.
The USA will only recognize "FUTURE STADIUM NAME HERE" as an NFL venue and some other rabbit-hole argument that I got lost in.
This is a bit silly. Americans will know that it's Tottenham's stadium, or probably "that Spurs soccer team". The NFL team will be a tenant, but the fact of the matter is that it is purpose built for multiple events and it will continue to expand the global presence of Tottenham, which is only a good thing.
ENIC will pocket all the revenue and won't reinvest any of it into the club!
Maybe! I don't know! That's not what Levy has been saying at THST meetings and all other public discussions regarding the stadium, but shrug emoji! No one knows. We can hope, though.
Apologies for not addressing some other things with more details, but this took my far longer to write than I was planning.