Simplest explanation is usually the truth.
I find that his mouthing to press to be either a)him trying to force a move or b) being completely misunderstood by us prolesashim trying to force a move considerably more believable than it all being club sanctioned to soften said proles up. Especially when said theory is suggested by Mr "not one brick, bet levy is paying for archway appeals". Who seems to have an irrational need to criticise levy over anything and everything. Who clearly wasn't around during the sugar years...Cos then he would know what having a cunt of an owner is actually like.
The infuriating thing is you don't even need to be old school to gain a rational view of things.... Countless examples of chairmen fucking clubs over in recent years if one genuinely seeks perspective.